6 Tips for Creating Successful Nonprofit/Business Partnerships from the Stanford Social Innovation Review, Stanford University
Small Business & Cause Related Marketing: Getting Started from Cause Marketing Forum
FAQs about Corporate Funders from the Foundation Center
A Lesson learned from Angry Corporate Sponsors (free online video) from Christopher Davenport and Marc Pitman
Event Sponsorship (hardcover book) by Bruce E. Skinner and Vladimir Rukavina
Made Possible By: Succeeding With Sponsorship (paperback book) by Patricia Martin