Strategies


Local Businesses Support Non Profit Causes

Posted on 15 March 2006

When non profit organizations seek to find businesses to provide donations the first ones discussed are often large corporations. It’s true that retailers like Target and corporations like Microsoft have community grant programs. But don’t over look the local small business owners right in your area. These entrepreneurs often enjoy the opportunity to give back […]

Are You Making These Fundraising Mistakes?

Posted on 24 February 2006

I’m a board member of a local nonprofit and we are about to launch our annual campaign. Like other nonprofits in our community, we are facing a very competitive funding environment. There are more agencies seeking more money from more sophisticated donors. […]

Key Web Sites for Researching Prospects and Donors

Posted on 20 February 2006

Recently, we began assisting a new inner-city Episcopal school in Denver. The leaders of this school are constantly meeting new people of wealth, but they don’t know the tips and tricks in which to cultivate and solicit these individuals to become financial contributors to the school. This is where prospect research expertise comes into the […]

Thanking Donors On A Dime

Posted on 10 February 2006

How can we show our supporters our heartfelt thanks without using their donated money to do it? The best suggestion is to take the lead of your donor community and incorporate some inexpensive ideas to show your appreciation. […]

Press Release How-To Course

Posted on 06 February 2006

Earlier this year when I was interested in learning more about publicity I came across the The Press Release Profits System from Alice Seba. This course includes an audio seminar of over an hour and a half plus […]

Online Press Releases – Free Audio

Posted on 17 January 2006

I listened to a free teleseminar from online marketing experts Mark Hardy & Jeff Johnson today about online press releases. They discussed the value of submitting press releases online including media attention and website traffic. The discussion is […]

Online Publicity for Fundraising Events – Part 2: Your Organization’s Website

Posted on 13 January 2006

How to set up your organizaton’s website to provide opportunities for publicity […]

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