Does your non profit organization send out a newsletter? Most organizations should send out at least a quarterly update to keep in touch with donors. Just like donation request letters, newsletters should speak to the needs and interests of the reader. They should include an appropriate emotional appeal using stories of real people who are […]

Every fundraising event needs signs of some kind, whether it’s advertising or signs used at the event itself. Signs placed in strategic locations for several weeks or months ahead of time can attract attention and attendance for your event. Using just one sign though is not usually enough. You can maximize the publicity for the […]

I recently found several new websites with great information about publicity. With all of these great resources I decided to create a page in the resources section just for publicity. […]

When I made the decision to do free workshops and book signings for my latest book, Make a Real Living as a Freelance Writer, I thought it would be easy to draw an audience. I had, after all, done all the right things to prepare for this big event: I had a successful e-zine, AbsoluteWrite.com, […]

A popular way to raise funds is to offer patrons of a store or restaurant the opportunity to purchase ‘cards’ for a minimum donation (usually one dollar) that are then placed on display. Usually the cards are in color and in the shape of something related to the organization, or a symbol such as a […]

National and Global Youth Service Day is this weekend, April 21-23. Don’t be surprised if you see young people in your city doing trash pick-up, volunteering to help the elderly or going door to door collecting items for a food pantry. On Youth Service Day kids volunteer for a wide variety of service activities. This […]

Is it ever too early to start promoting a fundraising event? Nope… 🙂 Pet Peeves, Inc., an animal rescue support group on Long Island, NY, has a fundraising event set for September 13, 2006, still five months away. But they know that advance planning and promotion will payoff big when the event rolls around. On […]