Strategies


5 Reasons You Should Collaborate with Another Non-profit in 2011- Part I

Posted on 09 December 2010

With the new year around the corner, it’s time to think about fresh and creative ways to strengthen your non-profit. One very good suggestion to inject some much-needed energy into your mission could be to seek out a collaboration with another non-profit in your community. Having worked in the non-profit industry myself, I know how […]

6 Volunteer Management Tips

Posted on 09 September 2010

1. Meet with committee chairpeople for an overview of events for the school year and to get a sense of their volunteer needs. 2. If your group did a parent interest survey, follow up! Match people to jobs that will let them use their talents and interests. Photography buffs can take pictures at events; a […]

Raise More Money with Mission-Centered Fundraising

Posted on 29 July 2010

Your organization’s mission matters.  You know that.  Your staff knows that.  Your donors know that. So… are you acting like your mission matters?  Do your fundraising activities reflect that knowledge?  Most organizations start-off with their mission front and center in their fundraising activities and appeals… but over time, too many non-profits turn to asking their […]

Three Ways to Define Your Target Audience

Posted on 17 June 2010

Kivi Leroux Miller, author ofThe Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause, advises small nonprofits who are creating quick-and-dirty marketing plans to start by defining their target audience. Here she shares three ways to do that. When nonprofit marketing and fundraising programs fail, organizations too frequently blame the tactics. […]

Proposal Rejection: Saying Thank You is Critical

Posted on 10 June 2010

I’ve received a great deal of interest lately from novice and experienced fundraisers about what happens after you receive a rejection letter for your proposal. I have never hesitated to tell people that I’ve received plenty of rejection as a grant writer. What this rejection has done is made me a better, more strategic fundraiser […]

6 Steps to Online Fundraising for Medical Costs

Posted on 26 May 2010

When a friend or loved one gets sick and is facing huge medical bills, the quickest and easiest way to raise money for them is through an online fundraising website. Sites like GiveForward, Fundbunch and GoFundMe allow individuals to create customized pages where friends and family from across the world can contribute to help a […]

Video: Caught in a Cat Romance (thanks to San Francisco SPCA)

Posted on 20 May 2010

If you think all nonprofit communications have to be serious, think again. Kudos to the San Francisco SPCA for creatively jumping on a hot topic while promoting their mission. Warning: watching this video may cause abrupt laughter, inability to stop singing this song and warm fuzzies.

EFI