Here are the two letters that I have written to raise money for Leukemia and Lymphoma Society through Team in Training. As you will see there are some elements that are similar in each. First, with TNT letters I think it’s very important to be personal. Most, if not all, of the people you’ll send […]

Sending thank you letters or notes to people who make a donation shows your appreciation and reinforces their goodwill about making a financial gift to charity. It is best to acknowledge the gift soon after it is received. Thank you letters which are on the charity letterhead serve as tax receipts. This type of letter […]

Are you looking for a way to grab the attention of potenial supporters? Alexandria Brown demonstrates how avoiding pain is a great incentive for consumers, even when the topic is charitable donations. “Should You Market to Pleasure … Or Pain?” by Alexandria K. Brown, “The E-zine Queen” One day a few months ago, I emptied […]