Last night, I tuned in to watch the second Presidential debate between Barack Obama and John McCain. Before the event got underway, the Newschannel I was watching cut away to a live shot of the White House. It was late enough where the sun had gone down, and the executive mansion was all lit up. […]

If you have played the game of scrabble you know that some letters are worth more than others.  Just like the humble letter “Y” will give you four extra points if you play it, using the word “you” in fundraising letters adds more value as well. It can instantly transform a letter from being a […]

Throwing a party is a great way to have fun and raise money for a good cause at the same time. Let your creativity and imagination run wild as you plan a party that your friends will be talking about for years to come. There are several ways that parties can be planned so that […]

This weekend I’m at Blog World in Las Vegas. This is an internet conference specifically about blogging, new media and social networking. I know many charitable organizations and individuals who are into blogging… on the other hand there are many small charities that don’t even have a frequently updated website. I’ll be writing about Blog […]

In the previous audio I talked about the first step of planning a year end campaign. Here’s the final part of this audio, where I elaborate on the 3 step process of planning your end of year fundraising campaign. Steps 2 and 3 are about planning and really maximizing you’re efforts. Actually, it’s maximizing your […]

An audio version of this post is available here. September seems to mark the beginning of fundraising season.  You’ll start getting those “end of year campaign” letters in the mail from all your favorite organizations.  (If you don’t already save the mailings you get from other groups, start now!  They make great examples and creativity […]

I have had several discussions with non-internet people, i.e. those who don’t spend hours everyday online or make a living because of the internet, about whether technology is bringing people together or isolating them.  For me it’s a no-brainer, I can name so many examples of how the web is connecting people from distant lands […]