Scratchcard Fundraiser
by Sandra Sims in: Products & Sales, Scratchcards
Scratchcards are an unusual way to raise money for a school, sports team or other group. A scratchcard is a small tri-fold booklet that contains a card of 60 colored “scratch-off” circles. Supporters are invited to “scratch” off one or more of the circles on the card to reveal how much they will donate, ranging from FREE to $2.50. It is easy to ask someone to donate something that amounts to pocket change.
No matter what the amount revealed, every person who donates gets a coupon with $75 is savings at national retailers, fast food and other merchants. So everyone gets a valuable thank you gift in return for their donation.
So how do participants in the fundraiser approach others to ask for donations using the scratchcards? It’s really pretty easy, just be polite and courteous. Always identify yourself and which group you are with. If you’re raising money for something specific say so. People will find it to be a nice surprise to hear that they don’t have to buy anything to support your group. Make sure people know that they’ll get a free coupon sheet worth $75 for each circle they scratch-off. Always say thank you and smile.
eFundraising recommends the following strategy for raising money with Scratchcards:
Go somewhere where the there is a lot of people outside shopping malls, cinemas, etc. Some groups go dressed in their uniforms (baseball for example). Just remember to ask the owner first. Secondly, if you have a few dots left on the card and are close to the deadline the organization set, ask the parents to take it to work. It will be done in no time at all.
One of the advantages of scratchcards is that they can be completed in a very short time frame. Most participants can return a completed card to their organization in about a week.
Another advantage of scratchcards is that with each card your group can raise $100 when all the circles are used. Cards cost between $10 and $20 each depending on the number of cards ordered, plus an additional 10% in free bonus cards.
Because of the very low cost of the cards, almost all of the money raised goes directly to support your group. Those who donate to your cause can feel confident knowing that the money they give goes directly to help your cause not to pay for administrative costs or products. It shows that you appreciate their support and respect their decision to donate.
Since there is very little overhead, a portion of the funds available could be used to provide prizes. Another option would be to request prize donations from area businesses, like what is done with other types of fundraisers. This way more of the money raised goes directly to the cause. The prizes could be something as simple as a coupon for a free round of miniature golf or a pizza party.
Consider offering a lot of small prizes to award those who get the cards done the quickest. It’s always better to reward many of your group members, rather than just a select few. That way they will be more open to take part in your next fundraiser.
PLUS…just for Step by Step Fundraising Customers…You’ll get free shipping on your scratchcard order when you also participate in the online magazine program. There’s no additional cost and you’ll be earning more profit for your group.
Click here to learn more about scratchcards or call 1-866-450-5794


