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Step By Step Fundraising Ideas Brought to you by July 2004 In this issue: - New Auction & Dinner Book Summer is can be a slow time of year for many non profit agencies, and not usually the best time of year to do a fundraiser. Instead, it’s a great to use this time to gather fundraising ideas and start planning for your busy season. Get everything ready now, and your fundraising will go much smoother when the time rolls around. Best wishes for your continued fundraising success! Sandra Sims Fundraiser Auctions & DinnersNew Book – Soon to be released! Charity organizations can raise thousands of dollars by holding an auction and/or dinner. There are so many ways you can go about organizing these events. What event is right for your charity? In this new e-book, you will learn the most effective ways to raise money for charitable causes with a dinner and/or auction. I am currently in the development phase of this e-book and tool kit and am interested in providing the most relevant information for you! If you have specific questions you would like to see answered in
this book, OR if you have experience organizing a successful event,
I’d like to hear from you! Please email me at ”The Amazing Race” Reality Show Style FundraiserThe Amazing Race has been one of my favorite television shows for several seasons. In this game, teams of two follow treasure hunt type clues and compete with each other to get to the finish line first each week. The team that comes in last each show is booted off the race. The team that finishes in first place in the end wins one million dollars. It’s quite an exciting show, and makes me wish I was competing myself! So you may be wondering, what does a reality show have to do with fundraising? Boy, I’m glad you asked! What if you create a fundraiser event based on similar rules as the show? Each team of two would have to pay a fee to be entered into the race. I would suggest $100 per team of two, but the exact amount would depend on your prizes and your market. People will enter the contest for several reasons. Some will join because of the prizes, some to support your cause, and others just for the adventure and fun of it. You would need to market this event to all three motivations! Get a great prize donated from a local business for the grand prize. A trip, home entertainment system or maybe even a new car – whatever would be a popular prize, big enough to draw adventure seekers in your area. “The Amazing Race” show is drawn out over a number of weeks, with
contestants traveling all over the world. Your fundraiser event,
could too, could be held one day each week, over a series However for a simpler structure (and less organization headaches) it could be a one day event, with one race leg in the morning, break for lunch and then the second and final round in the afternoon. However you split up the race, only a predetermined number of contestants will advance to the next round. Now your fundraiser not only raises money from the entry fee, but
at the day and time of the last leg of the race, you have a celebration
at the finish line. After all, friends and family of the contestants
will want to see them win, right? You can have an awards ceremony,
food booths, carnival games, a concert, or whatever would create
a festive atmosphere to top of this The success of this fundraiser hinges on: - prize donations, one large prize and optional runner-up prizes - widespread publicity ahead of time to get enough teams - media coverage, newspaper, TV and radio - proper planning all the many small details If you could secure one big corporate sponsor, such as an auto dealership or retail store, you would gain a prize and location for the finale, and the business would get free advertising. (You would also need to negotiate with media outlets for free air space.) You would also of course create the game rules, including what
resources can and cannot be used during the race, i.e. cell phones,
GPRS, etc. The clues, locations and specifics regarding What do you think? Could this be a fun fundraiser for your charity? Tune in to see why an “Amazing Race” style event could be an exciting fundraiser: P.S. If anyone plans this fundraiser, I would love to hear your results! Golf Outing FundraiserGolf is always a popular fundraiser event. But how do you entice
the non-golfers to come out too? Find out from Myra Westphal, who
recently co-chaired a golf outing for the Make a Wish Foundation.
This charity successfully combined a golf event with an evening
concert. Fundraising Newsletter Archive To Your Continued Fundraising Success,
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