Your organization’s mission matters.  You know that.  Your staff knows that.  Your donors know that. So… are you acting like your mission matters?  Do your fundraising activities reflect that knowledge?  Most organizations start-off with their mission front and center in their fundraising activities and appeals… but over time, too many non-profits turn to asking their [...]

Anytime I’ve been out shopping the past few weeks, it’s been tough to miss that that October is “breast cancer awareness month.” Our local grocery store is even doing big displays and calling it “Pinktober.” Over the years cause marketing campaigns like these have grown steadily and with good reason.  They can be a great [...]

A popular way to raise funds is to offer patrons of a store or restaurant the opportunity to purchase ‘cards’ for a minimum donation (usually one dollar) that are then placed on display. Usually the cards are in color and in the shape of something related to the organization, or a symbol such as a [...]

When non profit organizations seek to find businesses to provide donations the first ones discussed are often large corporations. It’s true that retailers like Target and corporations like Microsoft have community grant programs. But don’t over look the local small business owners right in your area. These entrepreneurs often enjoy the opportunity to give back [...]

The Republic of Tea company is partnering with the Susan G. Komen Breast Cancer Foundation to raise funds for cancer research with the Sip for a Cure program. The tea company created several specialty flavors of bag tea just for this campaign including grapefruit, pink rose, pink lady apple, and lemonade. Other products in the [...]