When I ran the Southern Utah Alzheimer’s Association, I always made a point to send a thank you note within a few days of receiving a donation; admittedly, though, I used a form letter in my word processing program that I would adapt to each individual donor.  According to an article at fundraisingIP.com, although [...]

Awhile back I wrote about how the 2008 Southern Utah Memory Walk was a huge success, both in terms of participants and funds raised. This is fantastic news, and I’m thrilled that the event will help find a cure for Alzheimer’s and provide services to families in Southern Utah who are facing the disease.
Yet even [...]

Let’s face it – statistics are dry for most of us. Who wants to look at numbers when you can be out raising awareness and working with others dedicated to your cause? But the truth is that knowing the demographics of your organization and its donors can greatly enhance your fundraising efforts.  Here are some [...]